logo Kompas.id
EnglishThanks to Idly The Lantis

Thanks to Idly The Lantis

The virality of the song "Lamp Merah" made The Lantis' other songs also catch on.

This article has been translated using AI. See Original .

· 2 minutes read

The Lantis, which was formed in 2019, is honored to be part of the ranks of bands and musicians included in Tiktok Rising Indonesia. Their song, "Red Light", has succeeded in inspiring the creation of more than 360,000 video creations. In fact, the band, which released its first album, Pilot, on October 1 2021, will only carry out their marketing campaign on Tiktok at the end of 2023.

"The idea came from my little brother, he said, no matter how good a song is, if there's no marketing, it's useless, and now that marketing is on TikTok. Yes, that's it, finally we were just having fun making promotional content for our songs. "Thank God it's booming," said Ravi, guitarist and vocalist of The Lantis, at the Tiktok Rising Indonesia event, Wednesday (27/3/2024), in Jakarta.

Logo Kompas
Logo iosLogo android
Kantor Redaksi
Menara Kompas Lantai 5, Jalan Palmerah Selatan 21, Jakarta Pusat, DKI Jakarta, Indonesia, 10270.
+6221 5347 710
+6221 5347 720
+6221 5347 730
+6221 530 2200
Kantor Iklan
Menara Kompas Lantai 2, Jalan Palmerah Selatan 21, Jakarta Pusat, DKI Jakarta, Indonesia, 10270.
+6221 8062 6699
Layanan Pelanggan
Kompas Kring
+6221 2567 6000